Demand for Digital Marketing
Over the last decade, we have witnessed a great deal of change in the world and our way of doing things. The coming on and the emergence of digital marketing were one of the most significant changes. Businesses of all sizes are moving towards digital marketing to strengthen their hold in the marketing world; this is owing to the rapid proliferation of technological innovations and the adoption of digital platforms globally.
It is no surprise that digital marketing courses are amongst the most trending professional certifications today. As more and more people spend their time on digital domains and online platforms, businesses can no longer downplay the prominence of the ‘online presence’; Social media has given freedom to the modern-day customer as never before – customers can express their opinions now, call out and reach out to brands on the social media, gets a personalized experience, and far more. In this scenario, in which customers are highly active in virtual domains, companies that do not seek to inform customers of their presence, lack an ocean of opportunities.
A report into hiring trends reveals growing demand for digital marketing skills. This upsurge reflects the increasing prominence of marketing to a company’s bottom line. Today, every business must have digital marketing capability. They need digital skill-sets and an ongoing digital marketing strategy which is continually being optimized. The skills are in demand and businesses are wanting to power their marketing efforts by strengthening their digital marketing offering.
Why Digital Marketing Course?
The digital economy is embedded in every corner of our lives, and it is not going anywhere. Digital Marketing is growing at a rate of 25-30 per cent in India annually. As per statistics, India has reached over 500 million users of the Internet by the end of 2019. The high-speed digitization, social media channels, online portals, and so on, led to the growth of digital marketing in a trend ‘par imagination’.
Online marketing apps, platforms, and methods are advantageous for almost all kinds of business; however, not all companies promoting business online are getting the benefits. It is because digital marketing is quite technical and necessitates top-quality digital marketing skills. This is where the need for professionals with digital marketing skills comes in.
To play the role of digital marketing expert one must need to use various skills to promote or sell products and/or services. The skills important in this role are Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Pay-Per-Click (PPC), Team management, and communication skills. However, to become an expert to do such jobs successfully, it is essential to pursue a digital marketing course and learn all of the skills which are most in-demand.
National School of Internet Marketing (NSIM)
National School of Internet Marketing (NSIM), based in Delhi offers professional digital marketing courses to meet the industry needs. Their practical oriented digital marketing training will facilitate students in gaining industry exposure in understanding digital channels, methods, techniques and its application to make and run a successful marketing campaign Whether you are a student, marketer, or an entrepreneur, a digital marketing course at NSIM will equip you with the tools and skills vital to shaping your online marketing goals. Digital marketing courses at NSIM are designed by proficient digital marketers and the course is delivered by real-time digital marketing experts.
NSIM offers around 30 modules and 15 certifications that are attractively designed so that the students get immediate job opportunities when they pass out and become leaders in their field. The modules start from the fundamentals of digital marketing and extend till interview preparation for digital marketing, covering an exhaustive list in between SEO, E-commerce marketing, Mobile marketing, Content marketing, Affiliate marketing, and much more.