Search Engine & Social Marketing Parameters

Fuelling businesses with creativity, new products, and services help clients to stay connected with their customers. We integrate creativity and analytics to provide you with a real-time data that helps you get insights of your business and compare with your competitors. Intending to promote and popularize our clients’ businesses in the world of digital marketing, we have designed excellent digital marketing services. Phykon’s web marketing services are used to increase the visibility in search engine result pages.

Search Engine Marketing (SEM)

To boost the visibility of your website from digital chaos, we use varied online marketing parameters. Phykon’s Search Engine Marketing strategists aim to create an impressive online presence of your brand and maintain it. Analyzing the precise requirements of your business, we employ SEO techniques to increase website traffic plus your website ranking. Our social media analytics team focuses to provide search engine advertising by posting text or images on search engines such as Google or Bing to ensure that the advertisements appear prominently in SERP (Search Engine Result Pages).

Search Engine Optimization (SEO)

Phykon’s SEO marketing techniques are unique to every industry. SEO marketing strategies use a systematic approach to help clients in building a strong presence of their brands and further improve website ranking. Both on and off page optimization are provided by our SEO experts to ensure that the Google rankings are improved on the search engine page. Phykon’s association with diverse clients has helped to achieve long-term success and definite results.

Our five key SEO tactics include –

• Conduct research on your industry, target market and competitors

• Exemplary use of keywords to optimize your page

• Study, analyze and recommend changes to meet your goals

• Build your link by linking credible and authoritative resources

• Organize our strategies according to your requirement

Pay per Click (PPC)

PPC is an online advertising network which requires client’s to pay only for the ads clicked. Social media team at Phykon helps your ads to appear in the Google search results using Google Adwords and the client is entitled to pay only for the clicks on your ads. Our team ensures that through our PPC services, every prospective click generates revenue for the company. With contextual analytics, Phykon’s proactive team has the competence and experience to gauge your customer’s behavior and help companies to maximize their efficiency. PPC marketing is used to generate revenue based on visitors’ activities such as clicks, impressions, and leads.

• Through Google Adwords, boost the website traffic

• Creating advertisements using text, images, video and promote to increase SERP ratings

• Showcase your company products and services on Google Ads listing page

Social Media Optimization (SMO)

Creating visibility across social media platforms is challenging for any company. Phykon’s proficiency in providing the best Social Media Optimization services helps businesses to create better online visibility, gain attention, generate leads, and convert potential lead into a sale. Facebook, Twitter, Instagram, LinkedIn, Google Plus, etc. are some of the effective social media channels used by Phykon to engage the targeted audience for a swift response. We assist our clients to build online branding and create brand awareness on social media pages. Social media promotion helps to promote your business over the most popular social media channel to derive best results.

Online Branding

Online Branding, the first tangible step in Social Media Marketing, is the online proclamation of your enterprise or identity.

Social Media Analysis

We utilize the unique individual traits of existing social media platforms and administer content appropriately to realize objectives.

Social Media Consultancy

We provide consultancy services to Social Media Startups regarding basic and advanced social media services.

Platform Management

Platform management is a continual process where we utilize the strong points of each platform to make sure that your online presence doesn't become dormant.